Since 1981
Media & Press

Gus's In
The News.

A Knoxville and UT staple since 1981.

From campus memories and gameday traditions to national TV features — Gus's has been part of the Knoxville story for over four decades.

National TV

ESPN · Food Network

40+ Years

In the headlines

Local Legend

Knoxville's own

Vol Approved

Since 1981

Media Contact

Covering Gus's Good Times Deli?

Journalists, producers, and content creators — we'd love to share our story. Reach out for interviews, filming, or press materials.

Email Shannon Hale
As Seen On

Featured
Coverage

From national broadcasts to local legends, Gus's story has been told across decades of media coverage.

Tennessee Crossroads logo
2026

Tennessee Crossroads

A Tennessee Tradition.

The iconic PBS travel series highlights Gus's as a beloved Knoxville deli and campus staple.

WBIR Channel 10 logo
2026

WBIR Channel 10

Peyton Manning Spotted at Gus's.

Vol legend Peyton Manning visits Gus's, highlighting the deli's continued connection to Tennessee football.

Rocky Top Talk logo
2025

Rocky Top Talk

A Tennessee Volunteers Community.

Rocky Top Talk features Gus's as a legendary gathering place for Vol fans and part of the authentic Tennessee football culture.

Food Network logo
2015

Food Network

Knoxville's Campus Dining Icon.

Food Network features Gus's in their Knoxville restaurant guide as a must-visit campus dining destination.

Thrillist logo
2015

Thrillist

Best Restaurants Near UT.

National food site lists Gus's as a must-visit Knoxville restaurant — praised for its legendary sandwiches.

Knox News logo
2023

Knox News

Knoxville's Iconic Deli.

Local Knoxville media coverage highlighting Gus's legacy and continued importance to the community.

UT Daily Beacon logo
2023

UT Daily Beacon

Serving Generations of Volunteers.

The campus paper explores what makes Gus's irreplaceable to the Volunteer experience — decade after decade.

Rocky Top Talk logo
2013

Rocky Top Talk

Part of Tennessee Football Culture.

Tennessee football coverage highlighting Gus's indispensable role in gameday traditions.

UT Daily Beacon logo
2018

UT Daily Beacon

Sandwiches, Tradition, and a UT Staple

Coverage of the deli's reputation for late-night food and its importance to campus culture.

UT Daily Beacon logo
2010

UT Daily Beacon

Gus Captain Serves Up Good Times

Story about founder Gus Captain and the history of the deli he opened in 1981.

UT Daily Beacon logo
1995

UT Daily Beacon

Rebuilt After Arson Destruction

Coverage of the deli reopening after a devastating fire, with extraordinary community support.

UT Daily Beacon logo
1994

UT Daily Beacon

Reminiscence of Gus's Good Times

Nostalgic feature about the deli's role in campus life and student culture.

Don't see your article about Gus's?

We'd love to feature your coverage. Let us know and we'll add it to our wall of media moments.

Get In Touch

More Than a Deli.
A Knoxville Institution.

Students, families, athletes, artists, and Vol legends have all made Gus's part of their story. For over four decades, this has been more than a place to eat — it's a gathering place for generations.

Students
Families
Athletes
Legends

"Once you're part of the Gus's family, you're always part of the family."